BiodiversityFurs for LifeSabi Sand - South Africa
All our conservation work, including this project, is born of our love for Africa and our need to protect it. Become a part of preserving Africa’s legacy for future generations.

Surprisingly to many, leopards are one of the most intensively persecuted wild cats in the world. Across southern Africa, large numbers of leopards are poached for their skins, some of which are used for ceremonial and religious dress by the rapidly expanding Nazareth Baptist (Shembe) Church.

 

Data collected by scientists from Panthera, the world’s leading wild cat conservation organisation,  suggest that between 1,500 and 2,500 leopards are killed each year to fuel the demand for skins. To put this in perspective, South Africa’s wild leopard population is estimated at only 4000-5000 animals. This means that the species is being targeted across its southern African range, with the resulting pressure on the region’s leopard population being wholly unsustainable. Unless urgent action is taken, leopards will become the next tiger, teetering on the precipice of extinction.

 

In 2013, Panthera initiated the Furs for Life project in an effort to curb the poaching of leopards for their skins. Working with digital designers, Panthera created a high-quality, affordable faux leopard skin for use in ceremonies. Thanks to the support of Shembe leaders, the faux skins are gaining increased acceptance as viable alternatives to real leopard skins. Surveys undertaken at Shembe gatherings indicate that the provision of faux furs has already reduced demand for skins by 50%, preventing hundreds of leopard deaths each year.

 

Singita is proud to partner with Panthera in supporting such an elegant and novel approach to solving a complex conservation challenge whilst respecting local customs and culture.

 

Download the eBorchure to learn more about Singita’s partnership with Panthera >

 

Key Successes:
20,000squiggle

real leopard skins currently in use

18,000squiggle

Panthera faux furs have been distributed to date, saving 18,000 leopards

What does it cost?One faux fur = one leopard saved for just $30

To make a donation to this project via the Panthera website.

 
Other Areas of Conservation
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Biodiversity
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